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Poker Icons expands to the UK, Asia and Eastern European markets

Press release:
London, England and Macau, China (April 2nd, 2009)


Poker Icons, the agency who represents the Elite of European Poker Players as well as biggest talents from all over the world. Players such as Annette Obrestad, Juha Helppi, Peter Jepsen, Jesper Hougaard, Alex Kamberis, Chris Moorman, Brian Hawkins, John Tabatabai, Soren Kongsgaardtoday

Today they announced that they have opened offices in London and Macau, in addition to having representation in the eastern part of Europe. This is to serve it’s ever growing list of top players and partners from all over the world and Increasing their coverage from 13 to 14 offices worldwide, the UK office represents a milestone for the overall expansion strategy.

Per Hagen, Poker Icons President, passes comment about the UK office;
“I’m seriously excited about the opening of our UK office. Poker in the US has clearly seen substantial growth and has only recently shown signs of plateauing. We predict that Poker in the UK is about to experience a rapid explosion; we are now in a position to provide support thanks to the opening of our UK office.”

Per also explains that Poker Icons plan on piloting a new initiative in the UK;
“What we do best is arrange sponsorship packages for talented players due to the unique and special relationships we have with the online poker rooms. We have however recognized a need to provide additional support to new and existing players such as media training, legal support, financial advice, VIP perks and even career advice. Poker Icons UK will be the first to provide these additional services and if the pilot is successful then we will roll these services out worldwide.”

The UK President for Poker Icons is Glen Richardson, a British Entrepreneur with a business portfolio that includes Technology, Media, Promotions, Motorsport and now Poker. Glen has extensive experience in starting businesses, managing exceptionally talented individuals and negotiating high level deals. Glen developed a passion for Poker in 2006 and plays regularly with other like-minded Entrepreneurs in private tournaments and cash games. In 2008 he set about researching the Poker industry to see if he could turn his 'hobby' into a business, much like he did for his business 'Auteg Motorsport'. He found there was a lack of support for British Professional Poker Players and new talent. He therefore partnered with Poker Icons to establish their UK office due to their success and reputation in the European market.

Glen expresses his enthusiasm for Poker Icons UK;
“Business isn’t just about money, for me it’s more about doing something you enjoy and can be passionate about. I simply love Poker and I can’t wait to get fully immersed in the UK poker scene.”

Chris Edwards is the UK Principal Poker Agent for Poker Icons UK. Chris started his career in the Music Industry until he found Poker in 2006 and switched careers. Chris has now worked in the Poker industry in various forms including Tournament Director for a national Poker League and a Journalist for Betfair. It's safe to say that Chris 'always' has Poker on his mind, he is truly dedicated to the game. Not only does he read a plethora of blogs and forums every day but never misses an episode of all the popular Poker programming. Chris pro-actively scouts for new players online, live and at major tournaments. Outside of work Chris loves playing poker too and recently took 3rd place at the APAT World Amateur Razz Championships and 7th place at the London Poker Masters HORSE Warmup. For Chris this is now his long-term career path,

“I have no desire to do anything else but work in Poker, I’m not shy to say I’m a poker addict and this Job is a dream come true for me.”

Dave Sito will be running the Asian Poker Icons office from Singapore and Macau, and he will be in charge of signing the talents and serving partners in the rapidly growing market of Asia. Poker Icons have already signed some of the top Asian players and made some great progress.

In addition Poker Icons have also now got representation in the eastern part of Europe where they also have signed some high profiled players.


About Poker Icons:

Poker Icons were founded by Per Hagen in 2006, and are now known as the premier poker agency for international world class poker players. The poker agency merged with Vegas Group late 2008 to form a "super poker agency". The players are WSOP, WSOPE, WPT and EPT winners as well as record holders from the international poker scene. With worldwide offices in 14 countries Poker Icons offers market leading services that includes: poker player representation, product/brand licensing, consulting services (poker media & marketing), poker events and more.


Press Contact: UK office - Glen Richardson, glen@pokericons.com - 0118 949 7135

Press Contact: President – Per Hagen, per@pokericons.com - +47 917 800 80

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